Some reading about content strategy

Year after year, without fail, the Christmas break temporarily erases my work memory, such that I'm left wondering what I was up to before I went away. But over the last day or so I have been enjoyably eased back into things through a few conversations with my friend and colleague, Charlie (@cpev, Charlie's Posterous). We've been debating content strategy - what the term means, what one should consist of, and how it applies on the social web. We've put together numerous strategies for iCrossing clients over the last two or three years but, as with much of our work, we're dealing with a moving target, which makes re-reading around a subject an enjoyable essential.

As a simple attempt at a little bit of personal content curation (which is, ahem, part of any good content strategy) here are a few articles that I've enjoyed reading on the subject this morning.

The Content Strategist as Digital Curator (from A List Apart)

The Discipline of Content Strategy (from A List Apart)

How Consultant and In-house Content Folks Can Play Nice (from dopeData)

How to Build a Topic Strategy (from dopeData)

Unlike many posts and articles I read online, these selections are well constructed and well written (the authors are content experts after all). This makes them a pleasure to read.

I'm not going to attempt a summation here. That'll be something I might come back to. Unless I end up remembering what I was up to before Christmas first. After all, it might have been incredibly important.