Traditional media goes real-time

On my way to work this morning I passed two newspaper billboards in quick succession. It was for our local paper, the Brighton Argus, and the relationship between the two boards made me chuckle. Unfortunately, I was on the bus and moving past too quickly to get pictures. Here's the longhand version instead.

Billboard 1: COPPELL FAVOURITE FOR SEAGULLS POST

100 metres further down the road...

Billboard 2: COPPELL SAYS NO TO SEAGULLS

How's that for real-time traditional news publishing!? Twitter eat your heart out.